SIGG’s trendy aluminum water bottles have scored a lot of free advertising in recent years. In Touch Weekly raved about how Madonna’s kids sipped from the lightweight, eco-conscious and super-cute bottles. Julia Roberts was photographed with one. Jennifer Garner was too. The Swiss brand became the must-have accessory as consumers rushed to find alternatives to plastic bottles that contained bisphenol-A (BPA), a controversial chemical used to harden plastics, which some studies have linked to diabetes, premature puberty in girls and reduced sperm count in men. SIGG’s reusable aluminum bottles seemed the perfect antidote, a one-two punch protecting both our health and the environment.
But many consumers are feeling deceived now that the company has been outed for failing to tell the public that its bottles were not BPA-free, at least not the ones that were manufactured before August 2008. The company had boasted that its proprietary plastic liner didn’t leach BPA into liquid like other bottles did. What it neglected to divulge was that the bottles contained the substance at all. While there’s no evidence that the first-generation SIGGs did in fact leach BPA, there’s still plenty of grumbling at the company’s lack of disclosure. The news is especially troubling since the company internally acknowledged the chemical’s questionable safety record as early as 2006, when it quietly decided to formulate a new, BPA-free liner. (Read about reassessing the dangers of BPA in plastics.)
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